Direct sales
Employ a sales team specialized in B2B wholesale to approach food distributors.
Brand positioning
Establish GenerOcean, Inc. as the premier provider of sustainably bred bumphead parrotfish for food and rewilding.
PR and media outreach
Target industry journals and blogs for feature articles. Secure interviews and spotlights in environmental publications to highlight our sustainable practices.
Partnerships
Collaborate with environmental organizations to promote sustainable fisheries.
Trade shows & exhibits
Participate in industry-related trade shows to showcase our products and technologies.
Geographic expansion
Initially, focus on markets with higher demand and awareness for sustainable products, then gradually expand.
Digital marketing
Invest in SEO and SEM to boost online presence. Utilize social media platforms to engage with potential customers and partners.